For independent bookstores

Be a stop on the passport.

Readers find your store online, carry your page in their pocket and come in for a stamp. $250 a year. Register by January 31, 2027 to be in the first edition.

What you get

  • A listing on this website, with your hours, address and link
  • Your own page in the printed passport, with an offer you choose (shown only to passport holders)
  • 200 bookmarks for the stamp hunt. Shoppers earn your stamp with a purchase, and ten different stores earn them a free passport
  • A round stamp with your logo, new each year
  • Click and visit numbers from the site, on request

The bookmark brings people in

Shoppers do not need the passport to start. Your bookmarks sit at your counter and go home with customers, and anyone who picks one up can begin the hunt right away. They earn your stamp with a purchase, and to complete the hunt they have to visit nine other stores in the same passport area. The bookmark gives people a reason to walk in the door, and the passport can come later.

Passports by area

Passports can be broad, like all of Northeast Florida, or local, like St. Augustine and St. Johns County. A shopper completes the hunt with ten stores from one passport, so your stamp counts toward the passport for your area.

How joining works

  1. Send a request
    Fill in the form. It takes two minutes.
  2. We send an invoice
    $250 for the year, billed by Absolute Marketing.
  3. Share your logo and offer
    We make your stamp and your passport page.
  4. Bookmarks arrive
    Your listing goes live and you start stamping.

Offer ideas

You choose your own offer. It is printed only in the passport, which is valued at over $100 in savings across all stores. Some ideas:

  • Free small coffee with a purchase
  • 10% off one purchase
  • Free muffin or cookie
  • Buy one, get one 50% off
  • Free tote or bookmark with a purchase
  • $5 off any purchase

Already a member and need more bookmarks? Request bookmarks

Request to join

No payment today. We will email you an invoice and next steps.